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I'm qualified but I keep failing interviews, what am I missing?

  • Jan 30
  • 3 min read
A nervous man being interviewed
A nervous man being interviewed

You're getting to the interview stage. That's not the problem.


The problem is what happens once you're in the room. You're prepared. You've researched the company. You know your background fits. But something breaks down between walking in confident and walking out knowing it didn't go well.


And the worst part? You can't figure out what you're doing wrong.


Here's what's probably happening: you're answering the questions, but you're not answering what they're actually asking.



You're Giving Information, Not Building a Case


Most people treat interviews like oral resumes. They answer each question with facts about what they did, where they worked, what their responsibilities were.


That's not what interviewers are listening for.


They're not trying to confirm your resume. They already have that. They're trying to figure out if you can do this specific job and if you'll fit into their specific environment.


When you answer with generic information instead of targeted relevance, you sound qualified in theory but unclear in practice. And unclear doesn't get offers.


What this looks like:

  • "Tell me about yourself" → You walk through your entire career history

  • "Why do you want this role?" → You talk about your goals, not their problems

  • "Describe a challenge you faced" → You tell a story, but don't connect it to what they need.

You're not wrong. You're just not strategic.


You're Not Reading the Real Question



Interview questions have two layers: what they're asking on the surface, and what they actually want to know.


"Tell me about a time you dealt with conflict" isn't about conflict. It's about how you handle pressure, communication breakdowns, and whether you make things worse or better.


"Where do you see yourself in five years?" isn't about your career plan. It's about whether you'll stay, whether you're realistic, and whether this role actually fits what you want.


If you're answering the surface question and ignoring the real one, you're missing the point every time.


What this looks like:

  • They ask about a gap? You explain the timeline. But you don't address the real concern: are you still sharp?

  • They ask why you're leaving your current job? You talk about growth. But you don't reassure them you won't leave this job in six months.

  • They ask about your weaknesses? You give a humble-brag answer. But you don't show self-awareness or how you actually improve.


You're Not Closing the Loop



Interviews aren't just Q&A. They're a conversation where you're supposed to steer the narrative.


Most people wait to be asked.

They answer what's in front of them.

They don't take control of what the interviewer walks away thinking.


If you're not explicitly connecting your experience to their needs, they won't do it for you. If you're not addressing concerns before they become reasons to pass, you've already lost.


What this looks like:

  • You have a gap, but you don't proactively explain how you stayed current

  • You're switching industries, but you don't draw the parallels between what you've done and what they need

  • You're great at the technical work, but you don't address culture fit or soft skills


Strong candidates don't just answer questions. They manage perception.


What You Should Actually Do


  • Answer the real question, not just the words. Think about what they're really trying to assess with each question.

  • Connect everything back to this role. Don't just tell them what you did. Tell them why it matters here.

  • Address concerns directly. If there's something on your resume that could make them hesitate, bring it up first and frame it.

  • Ask questions that show you're thinking like an insider. Do not ask "what's the culture like?" but rather ask "how does this team handle competing priorities?"

  • Close with clarity. Make sure they know exactly why you're the right fit before you leave.


Poll: What Trips You Up Most in Interviews?

What's your biggest struggle in interviews?

  • I don't know how to talk about myself without being generic

  • I get nervous and forget to connect my answers to the role

  • I can't tell what they're really asking for

  • I answer the questions but don't feel like I'm selling mysel



When You Need More Than Tips

If you've tried adjusting how you answer and you're still not converting interviews into offers, the issue is probably structural, not surface-level.


At Wright's Resumes & Connections, we help professionals figure out what's breaking down in interviews and how to reframe your approach so you're not just answering, you're persuading.



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